Comparison
YourMail vs SendGrid
These are not the same kind of product. SendGrid is a platform that includes transactional email; this is a transactional email API and nothing else. That framing decides most of the comparison, and it decides it in their favour about as often as it decides it in ours.
Side by side
No prices for SendGrid on this page. They change, and a stale price on a page that benefits us is the most common way a comparison misleads — check their pricing directly. Ours is on our pricing page.
| YourMail | SendGrid | |
|---|---|---|
| Scope | Transactional sending. One API, a dashboard for the messages that went through it, and nothing else. | A platform: transactional sending, marketing campaigns, template design, contact management, dedicated IPs, deliverability consulting. Owned by Twilio. |
| Integration size | One POST, or a zero-dependency TypeScript SDK with a single class. The whole public surface is a page of docs. | A mature multi-language SDK set covering far more of the product than a transactional send needs. |
| Where mail is sent from | Sending is in the UK — London (eu-west-2), on AWS SES. Storage residency at rest is not claimed. | Global infrastructure, with EU data residency offered on some plans. Plan packaging is the thing most likely to have changed since this was written — check their own documentation against your requirement rather than this sentence. |
| Sending reputation | Your own verified domain, DKIM-signed — which is what DMARC alignment needs; we check for a DMARC record and flag it when missing, without requiring one. Per-account bounce and complaint grading cuts a bad sender off before it reaches the identity our tenants share. | Shared IP pools on lower tiers, dedicated IPs available higher up, with warm-up tooling and a deliverability team behind it. |
| Delivery events | Recorded per message and readable from the API, the dashboard and signed webhooks with per-attempt delivery logs. | A comprehensive event webhook with a long-established payload, plus in-product analytics and deliverability reporting. |
| Managed unsubscribe | RFC 8058 one-click List-Unsubscribe on bulk sends, with suppression scoped so it never blocks transactional mail. | Unsubscribe groups and suppression management, built for a product that also sends marketing mail. |
| Support | In-app tickets, read by the person who wrote the code. No support tiers and no paid upgrade for a faster answer — and equally no response-time commitment, which a company this size cannot honestly make. | Tiered support with paid plans for faster response, plus a large public knowledge base and community. |
| Company | Small, new, UK. You will know who you are talking to. | Part of a public company with a long operating history and a compliance surface to match. |
Where SendGrid is the better choice
Written by us, about a competitor, on our own site — so treat it as a starting point and not an audit. It is here because a comparison with nothing in this section is not a comparison.
You need marketing email too
Campaigns, audience segmentation, a template designer non-engineers can use. We have none of that and are not building it. Running a second vendor to cover it is usually worse than running one that does both.
Scale, and dedicated IPs
At high volume the questions become IP warm-up, pool management and reputation monitoring per stream. SendGrid has the tooling and the people for that. We do not expose dedicated IPs at all.
Procurement wants an incumbent
A public-company vendor with a long history, established certifications and a named account manager clears some security reviews that a small new supplier simply will not, however good the engineering is. That is a real constraint and not one to argue with.
If you are migrating
The send call maps closely — a from address, recipients, a subject, an HTML body — so the mechanical part of a migration is usually an afternoon. The parts that are not mechanical are worth planning for: your suppression list has to come across or you will re-mail addresses that already bounced, and your domain needs its own DKIM records here before the first live send.
Both have a path. The suppressions endpoint accepts addresses directly, so an exported list can be imported before you send anything, and domain setup runs in parallel with your existing provider still sending — the two sets of DNS records coexist, so there is no cutover window where mail stops.
SendGrid is a trademark of its respective owner. YourMail is not affiliated with, endorsed by or sponsored by SendGrid; the name is used here only to identify the product being compared. Everything above was written by us and reflects our understanding at the time of writing — check anything that matters against their own documentation.
Try it on the free tier
No card. Send from our shared test address before you have verified a domain, so you can see the whole path — queued, sent, delivered — before changing any DNS.